Today's Top Web Design Tips
The Web Page Width Dilemma
With so many different resolutions (800?600, 1024?768, etc.), browsers (Internet Explorer, Firefox, etc.), and platforms (Windows, Mac, Mobile ,etc.) in use, it is very difficult to design a page that looks good (or at least looks the same) in all configurations. Continue Reading...
13 Ways to Destory Your Website
With all the talk of how to make a great website and ways to keep visitors, it is important to also understand the other side of designing an Internet business.
Every day, thousands of websites are finding unique ways to turn away visitors and potential customers. Although many webmasters know about the obvious... Continue Reading...
Content and Copy Tips
Creating Web Copy that Works!
Internet copy and content writing has some very distinctive styles that must be taken into consideration if your site is to be a success. One way to ensure good readability is to break big chunks of text into paragraphs, bullets and single sentences that will make your content a lot easier to read. Read More about Web Copy Writing
Making your Graphics Speak
It has been said that a picture is worth a thousand words. (well, sometimes this is true) This applies to your web site too. Your images should display value added, attractive photos of your products or relevant images of the services you offer. However, be careful about file size. Don’t compress
your images too much or the picture quality will suffer. Learn How-To Optimize your Graphics
Page Optimization Tips
Don't Make them Wait
We live in a busy world and people are not willing to wait a long time (in internet time this can be as little as 15 seconds! Yikes). Reduce the size of your graphics as much as possible without destroying them and watch out for excessive animations. Even page and text formatting can seriously add to the weight of your page, for this, turn to Cascading Style Sheets to eliminate undesirable and excessive code.
Speeding Page loads up with CSS
This step alone will cut more than half the amount of code and cut your page load time in half. Since most of the code in an html document is table alignment code and font formatting you can greatly decrease the size of your pages just by replacing code in favor of CSS. Find out more about how CSS can help you
Increasing Conversions Through Action-Oriented Copywriting
Five Sections of Your Copy Guaranteed To Get Read
Only about 20% of your copy is going to get read. There are some sections of your copy, however that are practically guaranteed to be seen. If you know what these are you can see your conversions increase dramatically. Continue Reading...
Features vs. Benefits vs. End Results
What happens after customers buy your product or service? Once they've used what you have to offer, what will be different in their lives? What will the end results, of their buying decision, be? Getting your customers to look at the end results of their actions can be an extremely powerful persuasion tool that you'll want to incorporate into your copy. Continue Reading...
Hosting Your Website
3 Mistakes to Avoid when Choosing a Web Host
This interesting article addresses some of the key issues showing how to choose a Web host. A careful reading of this material could make a big difference in how you think about picking a Web hosting company for your Internet business. Continue Reading...
5 Steps To Ensuring Your Website Is Secure
Anyone who is doing business over the internet needs to have secure Web hosting. There are many security threats, and anytime youÕre dealing with customer data you need to be sure itÕs safe from prying eyes. This is especially true if youÕre using a shared host, where multiple websites are hosted on a single server. Continue Reading...
Search Engine Optimization
The Key to Finding Good Keywords
If you know anything about optimizing your Web site for the search engines, you know how important it is to choose the right keywords. If you fail to pick the words that you want your site to be found under, you risk untargeted traffic Ñ or at worst, no traffic at all. Continue Reading...
SEO and Google
GoogleÕs order of results is automatically determined by more than 100 factors, including our PageRank algorithm. Please check out our ÒWhy Use GoogleÓ page for more details. Due to the nature of our business and our interest in protecting the integrity of our search results, this is the only information we make available to the public about our ranking system. Continue Reading...
Marketing Tips
How to Increase Your Newsletter Subscription Rate
YouÕve finally launched your free newsletter. YouÕve put together the content, found a good mailing list host, and have listed your newsletter in all the ezine directories you could find. What else can you do to increase your subscriber base? The answer is actually quite simple: youÕve got to know how to ask. Continue Reading...
Four Types of Ads To Avoid
It seems like most web sites are displaying ads on their web pages these days. Some ads are not too noticeable while others are so annoying that they push visitors away and make them leave the site. Pushing away visitors or potential customers is never a webmasterÕs goal so itÕs best to place ads in such a way as to avoid these kinds of problems. Continue Reading...